what is seo on page
what is seo on page? For most people, the term “seo” is synonymous with “SEO.” That’s because the two are often confused for each other, and people often speak of SEO as if it were synonymous with search engine optimization (SEO). But what exactly is SEO?
The short answer is that search engines like Google and Bing are just one part of a much larger ecosystem.
You don’t have to be in the business of marketing your startup to realize that this ecosystem has many parts, and any one of them might be related to your business (and may even be a competitor).
What about the community? The social networks (Facebook and Twitter) that have evolved around your startup? The media outlets and websites created by people who completely understand your business? These are all connected in some way.
Or maybe you’d like to think of yourself as part of a supply chain or distribution network: someone who provides goods or services to other businesses, or who sells products by means of letters or phone calls. If so, then you can see how marketing might be different each time you sell something.
The good news is that it doesn’t need to be different every single time!
The Basics of SEO
If you have a website for your business online, you likely know and understand the basics of SEO, or search engine optimization.
So what is it about? The short answer is that it’s an art. It’s not just about ranking for the keywords you want to put on the page. It’s also about ranking for specific phrases, like “how to keyword rank”. And it goes even deeper than that: it’s about understanding how people use your site and how they use search engines while they are visiting it. Understanding how users navigate through your site is key to understanding how they search — this is especially relevant when users are searching for information on new products or services, which often require unique queries to bring them to your site (and are most effective when placed strategically within a user journey).
Let’s start with the basics:
• Search engines provide a directory of websites which are relevant to specific keywords; this means that by using the right keywords in a particular way, you can get a high ranking on several different search engines (Google being one of them) at once . This means that if you want your website to appear higher in Google than competitors (which Google does not do) then you need to be able to make sure that your keywords are used correctly by people who are looking for what you sell. So many marketers have made the mistake of thinking about keywords as something “above” their brand (like saying “brand X vs brand Y vs Amazon vs Walmart etc.”).
The truth is that all brands need words above their brand and some brands have more powerful words than others — so if three different brands have the same word above their brand but only one has more powerful words than others, then there isn’t really any competition at all! But with each brand being unique and different from another, there needs to be some kind of competitive pressure in order for third-party analysis tools like SEMRush or Optimizely to tell us which ones people will choose to visit first where — and therefore where we should be spending money on promotion best.
• In order for an organization or company (or person) to rank higher than others in Google without having paid anyone else in order to do so, they need more information than just one page landing page: they need an optimized landing page which compiles all of the information needed by both search engines and humans so that humans can efficiently navigate through
Understanding Keywords4. Integrating Keywords Into Your Site5. Avoiding Black Hat Strategies6. Conclusion
We all know that keywords are critical for companies to be found on search engines and in Google rankings, particularly in the early days of their existence. So what is on page SEO?
If you have a website for your business online, you likely know and understand the basics of SEO, or search engine optimization.
Keyword research is a great way to get some perspective on how many potential customers your business has and how they may be interested in it. It can also help you to understand what kind of content you need to write to attract people who are interested in your product or service.
If this sounds like a familiar process, then please consider that there are some real-world benefits to doing keyword research as well (although it’s not as simple as it sounds). Just by doing keyword research we can learn something about what people are searching for online (or even about the topic of our business) and so when we eventually move into the early stages of launching our product, we can start building an SEO presence at a competitive level.
Here’s a quick summary from one of our friends: “Search Engine Optimization is all about getting more relevant traffic for your site by using keywords that are relevant to your products and services.